Friday night I had the fortune to attend a most splendid event in the brave new world of World of Warcraft that showcased the new transmogrification ability. This is  a new(ish) feature that allows players to transform the look of their armor and weapons. As a result, WoWers are no longer bound by Blizzard’s designs for each piece they win from monsters and quests, but instead they can change what that cool helm or sword looks like to suit their tastes.

One of my favorites

There’s a catch, though. Transmogrification doesn’t let you redesign willy nilly; instead you can only change, for example, one helm to look like another helm that already exists in the game – and you have to own the item to make the switch. So people can dress up with different looks and styles, but sometimes they have to work pretty hard to get  the item they want for the Transmog. Players run old raids and dungeons,  scour websites, and use add ons to find the cool head piece, special matching pair of gloves, and really cool cloak to dress up their toons in new and interesting ways.

So, suddenly this game that once made us wear things we found strange and distasteful because we weren’t willing to sacrifice power for style allows us to craft our appearance to suit whim and taste. This is pretty radical for someone who studies identity online like me, and it probably means I’ll be working on another paper on avatar appearance, I’m sure. More on that later. :)

Two of my peeps competing Horde side

The event was a Transmog costume contest run by Keelhaul (the inimitable Mogfather), and Ironyca and Noelani of It was run on Tichondrius on both Alliance and Horde sides, and the entries were incredible. I had the honor of helping out a bit, due to the strange vagaries of the small world that is WoW (a beloved commenter here was one of the judges!).

Keep an eye on DEazeroth for their pics of winners! Meanwhile, enjoy a few preview images I captured last night.

Alliance competitors on Tichondrius

I should also give a shout-out to S., guest poster here, who participated in the contest and brought me along for the ride.


6 responses to “Transmog-a-licious

  1. Thanks for tagging along, I really enjoyed chatting with you! Also, you and S. were both invaluable to us during the event, a great thanks to both of you!

  2. Pingback: A Transmog-Party where Everyone’s Well-dressed – Except Us! | Ironyca Stood in the Fire

  3. What’s with all the alliance love? Those two hoardies areheads and tails more magnificent then all those alliance folk put together.

  4. well, can’t be seen to be prejudicial, as this is an egalitarian blog. how *very* strange that you thought the two Hordies were so much better, though! i can’t imagine how i overlooked that imbalance in the images i selected….

  5. Pingback: Transmogrify Yourself | WoW and Other Musings

  6. Pingback: Panda-monium | WoW and Other Musings

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